CraftBeauty was established in 2003 as a small Hanoi based producer. They employ their own workers as well as using artisans from rural community groups.

Their product range varies from handbags, accessories, clothes, scarves to bedding & cushions. These are mainly produced from Vietnamese traditional silk: Ha Dong silk, taffeta, raw silk, fine silk or combined with velvet, brocade.

They decorate with hand-embroidery, mother-of-pearl, or sequins and beads.

Being a Fair Trade Federation (FTF) member, their mission is to promote and sell Vietnamese handicraft products made under fair trade conditions. Their aim is to increase the standard of living of local artisans (and their families) by providing secure and decent employment opportunities. They also provide support and training to disabled people to enable them to earn a decent living and have a positive place within society.